산업경영시스템학회지 (Journal of Korean Society of Industrial and Systems Engineering)
- 제18권33호
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- Pages.71-77
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- 1995
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- 2005-0461(pISSN)
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- 2287-7975(eISSN)
DEA를 이용한 Notebook Computer의 비교 분석
Comparative Analysis of Notebook Computer using DEA
초록
In management contexts, mathematical programming is usually used to evaluate a collection of possible alternative courses of action on route to selecting one which is best. Using an application of linear programming known as Data Envelopment Analysis(DEA), a method is described to compare products which vary in excellence along a number of dimensions, and for each of which there might be a number of associated "costs". This paper is illustrated by comparing published benchmarks of notebook computers. Potential uses of a DEA analysis of products might be to assist corporate buyers who may need to reconcile a diversity of present and future uses in one standardised purchase; in competitor analysis; and as a normative model of product excellence against which product purchasing behavior could be compared. compared.
키워드