사회계층(社會階層)과 의복구매행위(衣服購買行爲)에 관(關)한 연구(硏究) - 서울시내 여고생(女高生)을 중심으로 -

A Study on the Relationship between the Social Stratification and the Clothing Purchase Practices - Centering around High School Girls in Seoul -

The purpose of this study is to research into the relationship between the clothing purchase practices of high school girls in Seoul and their social stratification. For the survey of social stratification, the information of the monthly income of the households were extracted from the Annual Report of the City-Household in the Economic Planning Board : as for the occupations of patriarches, the groups of occupations were extracted from the Census of the Population & House in the Economic Planning Board and the types of occupations from the Korea Professional Dictionary in the Labor Ministry. The survey of clothing purchase practices is based on Ryan's Clothing: A Study in Human Behavior. The questionnaires were distributed to the seven girls' high schools in Seoul. The data from 354 respondents was analyzed by Pearsons'r, ANOVA and $x^2$ test. The Results were: 1. There was a significant relationship between clothing purchase practices variables and their social stratification. 2. There were differences in clothing purchase practices variables according to the social stratification. 3. There were significant relationships among the three clothing purchase practices variables.