건설 근로자의 이미지 영향요인 분석 및 향상방안

An Analysis on the Factors Influencing the Image of the Construction Worker and Its Improvement Measures

This study was conducted to present basic improvement measures to improve the negative construction industry image of construction workers in the future, by investigating the construction industry images that construction workers have, through previous studies and analyzing the factors influencing these images, based on the multiple regression model. But this study is limited to construction workers and failed to establish specific improvement measures. Therefore, continued research which remedies the limitation of this study, will performed in the future.