한국콘텐츠학회:학술대회논문집 (Proceedings of the Korea Contents Association Conference)
- 한국콘텐츠학회 2013년도 춘계 종합학술대회 논문집
- /
- Pages.165-166
- /
- 2013
플랫폼 관점의 지상파 매체전략 연구 - 'pooq'을 중심으로 -
The Study of the Terrestrial Broadcaster's Media Strategy with the view of the Platform Business
- Kim, won (Department of Global Culture and Contents, The Graduate School of Hankuk University of Foreign Studies) ;
- Lim, Dae-Geun (Department of Global Culture and Contents, The Graduate School of Hankuk University of Foreign Studies)
- 발행 : 2013.05.24