한국통신학회:학술대회논문집 (Proceedings of the Korean Institute of Communication Sciences Conference)

한국통신학회 (The Korean Institute of Commucations and Information Sciences)
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국내 소비자의 이동통신 단말기 구매 행동 요인분석

An analysis of the impact of factors on Purchase Behavior in the Korea Mobile Phone

  • Jung Ji-Bum (IITA(Institute of Information Technology Advancement)) ;
  • Kim Han-Joo (IITA(Institute of Information Technology Advancement))
  • 발행 : 2006.07.01
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