Proceedings of the Korean Operations and Management Science Society Conference (한국경영과학회:학술대회논문집)

The Korean Operations Research and Management Science Society (한국경영과학회)
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New Business Models for Telecommunications Company in Aging Society

고령화 사회 환경 변화에 대응하는 정보통신 산업 비즈니스 모델 설계

  • 김영욱 (고려대학교 산업시스템정보공학과) ;
  • 이영호 (고려대학교 산업시스템정보공학과) ;
  • 김영진 (고려대학교 산업시스템정보공학과) ;
  • 김혜원 (고려대학교 산업시스템정보공학과) ;
  • 이정민 (KT 미래 연구 센터)
  • Published : 2006.11.17
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Abstract

In this paper, we develop the business model of telecommunication company that facilitates to explore new business opportunities in aging society. Considering the trend of aging society, we analyze the market drivers of senior market. Analyzing market dynamics and value chain, we design a set of business models for telecommunication company. In addition, we describe the evolution path of the proposed business model in terms of technology development and market. Finally, we develop a framework for evaluating the effectiveness of the business model.

Keywords