Proceedings of the Korea Society of Design Studies Conference (한국디자인학회:학술대회논문집)
- 1998.04a
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- Pages.44-45
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- 1998
A Study on strategy of Sales Promotion and Visual Merchandising for Department store Marketing Communication
백화점 마케팅 커뮤니케이션을 위한 SP와 VMD 전략수립에 관한 연구
Abstract
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